Suvendu Kumar Pratihari has been awarded with Ph. D degree in Management by National Institute of Technology Rourkela for the 2019 batch.
The title of his thesis is “Assessment of Corporate Social Responsibility (CSR) and Corporate Branding: Evidence from Indian Banking Sector".
His thesis supervisor was Prof. Shigufta Hena Uzma of School of Management, NIT Rourkela. His thesis has been evaluated and highly appreciated by Dr. Cleopatra Veloutsou, Professor of BrandManagement, Adam Smith Business School, University of Glasgow, Scotland, UK, and Dr. Prashant Mishra, Professor in Marketing, Indian Institute of Management, Kolkata.
Presently Dr Pratihari is working with Indian Institute of Management, Ahmedabad as a researcher in the marketing area.
He is a native of Baripada town in Mayurbhanj, Odisha, and he dedicates his achievement to his parents Annapurna Pratihari and Shishir Chandra Pratihari, his wife Leelabati Pratihari and other family members.